Cert IBET – Certificate in International Business English Training Course Detail | August 2017 | York

50hr+ Course over 8 Intensive Training Days

Fast Facts

Start dates:21 August - 1 September
Location:York, UK
Max. group size:12
Entry level:B1
Min. age:23
Course materials:Included
Hours/week:25
Package
Course Fee£960
Moderation fee:£128
Terms and conditions

Target Audience

The York Associates Cert IBET aims to develop EFL teachers wishing to move into Business English teaching and those who have been engaged in Business English teaching but wish to grow professionally while gaining a recognized qualification in the field.

Who can apply?

Qualified English language teachers (e.g. Trinity Cert TESOL, CELTA, or equivalent).

Methodology

Combined with practical tips, lesson ideas and opportunities to practise on one another, the York Associates Cert IBET aims to help participants cultivate their skills in teaching Business English while increasing their expertise by offering them a strong theoretical and working knowledge of best practice in Business English training so that they are able to deliver a customised and high quality training to their potential clients.

Participants are also introduced to appropriate websites related to the further development of their teaching skills and personal professional development.

Sample Course Programme

WHENMORNINGAFTERNOON
WEEK 1
Day 1What is Business English?
Introduction to English as a Lingua Franca
Business topics/sub-topics vs Business skills
Using business texts
Day 2Methods & Approaches: The Lexical Approach
- Using Corpora
- Using technology in the business classroom
Needs analysis & research
Course planning
Day 3Business skills: Meetings & Interviews
Using roleplays and simulations
Assignment information - rubrics & guidelines.
An introduction to Cross-Cultural Awareness
Day 4Methods & Approaches: Task-Based Learning
Dealing with spoken discourse
Business skills: Socialising
Using drama in the business classroom
Business topics: Management & HR
Coaching as an Approach
Day 5Business skills: Negotiations
Methods & Approaches: Grammaring
Interpersonal Skills: From language teaching to communication training
WEEK 2
Day 6Methods & Approaches: Dogme
Dealing with language feedback
Teaching 1 to 1
Using case studies ESP & EAP
Day 7Learner autonomy =, learning styles, & learning strategies
Business skills: Presentations
Business topics: Finance
Teaching In- Company
Day 8Business topics: Sales & marketing
Representing yourself professionally
Course book evaluation
Designing your own materials
Day 9Business skills: Business writing & emailing
Business skills: telephoning
Evaluation & assessment
Business Exams
Day 10Adapting General English materials for Business English
- brainstorming and sharing
Continual Professional Development
Course Review
Questions about assignments

About the Trainer

Mike Hogan, Director
Director

Mike is an international team and leadership trainer and executive coach, and is particularly interested in the dynamics of working in and leading cross-cultural, cross-functional and international (virtual) teams. Over the past 15 years he has delivered numerous International Business Communication training programmes including team and leadership training, presentation and negotiation skills training, as well as executive coaching. Additionally, he has many years’ experience in e-learning, virtual training and event live streaming.

He is a licensed coach for The International Profiler (Worldwork), an accredited facilitator of Team Management Profile (TMSDI) and a Developing People Internationally accredited trainer (York Associates).

Mike has written numerous books and articles on topics relating to business communication, most recently:

  • Leading International Projects (Kogan Page) – case study author
  • The award-winning Basis for Business series (Cornelsen) – lead author
  • Global Business eWorkbooks (Macmillan) – lead author

Mike is also a regular keynote speaker at international conferences and webinar presenter.

He lives in York where he enjoys spending time with his family, cooking and being outdoors.

 

Course Summary

For over 30 years, the York Associates training model has gone beyond the areas of pure language training and is highly regarded in the field of communication skills training, intercultural training and international team and leadership training. We are proud to be able to utilize our expertise to add value to the Cert IBET, bringing together the areas of teaching, coaching, intercultural and interpersonal skills training, where participants are introduced to concepts and issues like trust building, conflict handling and influencing skills, in addition to the core concepts of international Business English training.

This 50-hour+ course seeks to build the confidence of each participant by tapping into their already-existing knowledge of the international business world and the language of business while introducing new concepts and business tools that can help them better participate in their learners’ discourse and help their learners become better communicators in the world of international business.
Note: experience of business or teaching business English is not essential.

Follow Up

Participants who complete the course have to submit an assignment (3,000 – 4,000 words) for the Cert IBET international qualification. The course ends with an evaluation session, where teachers are encouraged to create a Personal Development Action Plan, and identify activities which they would like to try out in their own classes. They are invited to join the York Associates Community, which allows networking and contact with the trainers and fellow colleagues, and with participants from other courses.